Course Description
In every stage of your career you'll come across sales moments, whether you're selling yourself in a job interview or selling products to customers - it's an essential skill regardless of your chosen career path.
Business Development: Foundational & Advanced Sales Training is a 12-week program and broken into 3 modules that are fundamental for effective sales:
Prospecting and Planning
Understanding sales cycles and the actions needed to achieve sales results and success.
- Sales Funnel Planning
- Buyer Persona & Prospecting
- Creating Elevator Pitches
- The Perfect 5-Sentence Email
Meeting Effectiveness
What is virtual meeting etiquette? How should you have your camera and audio setup? What is the perfect length of time for a virtual meeting? This module will cover the basics to ensure your team is set up for better virtual meetings than ever before.
- Creating Powerful Questions
- Lead Qualifying with BANT Questions
- Emotional Intelligence
- Active Listening & Value Creation
Proposals and Negotiations
Bring all the learning together with the 6-slide proposal template that will close more business than ever before! Focus on the client’s goals, current state, ideal state, solution, timeline, and investment.
- The Proposal
- Pricing & Persuasion
- Referrals, Testimonials
Weeks 3, 7, 11 - class will be 8:00am to 10:30 - for industry guest speakers who are business development superstars
Outcomes
When you finish this program, you will be able to:
- understand how building relationships can help you grow your sales
- identify the key elements in buyer persona and virtual prospecting
- learn strategies to creating meeting and effectiveness
- be able to recognize when a prospect is ready to buy
- feel more confident and professional with proposal writing and negotiation
Prerequisites
No prerequisites required.
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